Charlie Ball

Holland America Group

Executive Vice-President Land Operations

As Executive Vice President of Land Operations for the Holland America Group, Charlie Ball oversees a number of operational departments including; worldwide port and shore operations, cruisetour operations, travel services, crew planning and community and government relations. His responsibilities run across the group, serving Princess Cruises, Holland America Line, Seabourn and P&O Australia.

Charlie is also president of Holland America-Princess Alaska, overseeing all of the functions of the Princess and Holland America land tour operations, including Princess’ and Westmark hotel, transportation and guest service businesses in Alaska.

A 35-year cruise industry veteran, Charlie served in various capacities at Holland America Line before joining Princess Cruises in 2000 and then back to the Carnival Corporation when P & O Princess was acquired in 2004.

An active member of a number of travel industry associations, Ball is presently Chair of the United States Tour Operators Association (USTOA) and past Chair of The Alaska Travel Industry Association. He also serves as Chair of the regional CLIA board for Alaska, Canada and the Northwest.

Ball is a graduate of Whitman College in Washington with a degree in economics. He and his wife, Maura, have three children.

Sessions With Charlie Ball

Thursday, 24 June

  • 03:55pm - 04:40pm (CET) / 24/jun/2021 01:55 pm - 24/jun/2021 02:40 pm


    IAPH Regional: Perspectives on the North American Cruise Market

    The North American cruise sector has been one of the hardest-hit markets by the COVID19 pandemic. With the cruise fleet largely in lay-up and major tourist destination ports impacted, the upscaled vaccination programs in the US and Canada are now beginning to offer hope for a restart to the cruise and passenger vessel business. What will the startup look like, and what will ports need to do to play their role in the sustainable reemergence and prosperity of cruise voyaging, both ashore and at sea?