André Simha

MSC Mediterranean Shipping Company

Global Chief Digital and Information Officer

Having an impressive long-standing career in IT and shipping over more than three decades, André has helped MSC grow to become one of the largest container shipping companies in the world, by being a first-mover in technology and digital innovation. Founded in 1970 by Gianluigi Aponte, MSC moves cargo everywhere, days and nights, with a fleet of 570 vessels, operates 524 offices across 155 countries with 100,000 employees.

In his current role, Andre is responsible for leading and executing the company’s overall digital transformation and innovation strategy. His guiding principle is to explore how the latest technologies, such as blockchain, IoT, and smart containers, can improve and simplify container shipping for MSC’s agencies and customers around the world.

Both in his role at MSC and as Chairman of the DCSA Supervisory Board (Digital Container Shipping Association), André strives to create a digital future of the shipping and logistics sector built around collaboration and common industry standards.

One of his favorite quotes is by Albert Einstein: “If at first, an idea is not insane, there is no hope for it.”

Sessions With André Simha

Wednesday, 23 June

  • 03:15pm - 03:45pm (CET) / 23/jun/2021 01:15 pm - 23/jun/2021 01:45 pm

    Data Collaboration

    The E-bill of Lading


    An electronic bill of lading, when adopted, will transform the shipping process and generate opportunities for ports to facilitate more trade. How should ports prepare themselves for this change? How can ports work with terminal operators, ship agents, forwarders and customs to adapt their processes to improve the speed of release of cargo between shipper, receiver, shipowner and charterer ?